Matt Mackowiak is an Austin-based political consultant making waves in national policy. With a degree in Political Communications from the University of Texas, he’s the brains behind Potomac Strategy Group and the grassroots organization Save Austin Now.
His knack for leading successful campaigns, like Proposition B, shows his strategic prowess. Frequently seen on major news networks, he offers insightful political analysis. There’s more to discover about his impactful career and future aspirations.
Early Career and Political Involvement

Matt Mackowiak’s political career began shortly after he earned his B.S. in Political Communications from the University of Texas in 2003.
You’d find him starting as an assistant at the Department of Homeland Security, where he initially dipped his toes into public affairs.
His path as a political consultant truly began when he served as Press Secretary for U.S. Senator Kay Bailey Hutchison from 2007 to 2009. This role honed his skills and cemented his conservative campaign strategies.
In Texas politics, Mackowiak became a crucial player, especially after co-founding Save Austin Now, a movement addressing local homelessness issues.
Before founding Potomac Strategy Group, he managed statewide campaigns, leaving a lasting mark on the political landscape.
Founding Potomac Strategy Group
Building on a foundation of political acumen and strategic prowess, Mackowiak took his expertise a step further by founding Potomac Strategy Group (PSG), LLC in 2010 (not 2009).
At PSG, you can see how he masterfully blends political consulting with corporate communications, providing essential services like media relations and crisis communications. His leadership has led to successful campaigns and initiatives nationwide, cementing PSG’s status as a go-to firm for political consulting.
Mackowiak’s ability to forge strong political relationships and navigate public affairs has made PSG a key player in national policy discussions.
From Fortune 50 companies to high-profile projects, PSG’s influence reflects Mackowiak’s dedication to excellence in a constantly changing political landscape, enhancing both local and national policy strategies.
Co-Founding Save Austin Now
In response to Austin’s growing homelessness crisis, Matt Mackowiak and Cleo Petricek co-founded Save Austin Now (SAN) in 2020 to tackle the controversial changes to the city’s camping ordinance.
As a political consultant, Mackowiak utilized his influence to gather over 25,000 signatures in 50 days, placing Proposition B on the ballot. This measure aimed to re-criminalize lying down on public sidewalks and sleeping outdoors, emphasizing public safety concerns.
With 57.1% support, Proposition B’s passage marked a significant shift in Austin’s approach to homelessness. Under Mackowiak’s leadership, SAN emerged as the largest grassroots organization in the city, with a vast network of supporters.
Furthermore, SAN’s efforts spurred bipartisan legislation banning public camping statewide, further solidifying its impact.
Campaign Successes and Strategic Achievements
Throughout his career, Mackowiak has demonstrated an impressive knack for steering political campaigns to success. As a political consultant, his strategic guidance has led to crucial victories in Texas, solidifying conservative influence.
You can see his impact in the historic win for Pete Flores in Senate District 19 and Hugh Shine’s narrow triumph over an incumbent, where his effective strategies made the difference.
Mackowiak’s ability to generate substantial funding is evident in Harvey Hilderbran’s campaign, which raised over $2.3 million. His influence extended to public policy by aiding the passage of Proposition B in Austin, showcasing his skill in mobilizing grassroots support.
Regardless of unseating incumbents or shaping policy, Mackowiak’s campaigns leave a lasting mark on Texas politics.
Media Presence and Public Engagement
Beyond his campaign successes, Matt Mackowiak’s influence extends into the media landscape, where he actively shapes public discourse.
As a political consultant and communications advisor, he provides political analysis on major networks like Fox News, Fox Business, Newsmax, and BBC News, offering insights on public affairs to a national audience.
Locally, he engages with the Austin community twice a week on KTBC Fox 7, discussing political events and pressing issues. His columns in The Washington Times, Townhall, and The Washington Examiner further solidify his public engagement.
Through the “Mack on Politics” podcast, boasting over 250,000 downloads, he interviews influential figures.
Mackowiak’s deep network of media relationships enhances his consulting for conservative campaigns and amplifies his influence in national policy discussions.
Future Goals and Political Aspirations
As Matt Mackowiak looks towards the future, he’s set his sights on leading the Republican Party of Texas, aiming to bridge divides and strengthen fundraising ahead of the 2024 presidential election.
His leadership vision is clear: unify the party by focusing on general elections and increasing primary voter turnout. Through effective fundraising efforts and grassroots engagement, Mackowiak plans to bolster support for GOP candidates.
Drawing from his experience as former Travis County GOP chair, he knows the importance of community involvement and conservative reforms. He criticizes the current leadership for inefficiencies and is committed to improving volunteer training and supporting county parties.
With a focus on unity and progress, Mackowiak’s poised to redefine the Republican Party’s future in Texas.

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